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Research / Report
Marketing Tactics That Get Results for Financial Institutions in 2023
Friday, May 5, 2023 Franklin Madison In a world of marketing choices, how do you decide which tactics will work best for your Credit Union? This article gives examples of omnichannel marketing strategies that will help you integrate your mail and digital marketing channels to maximize your efforts and achieve your goals.
eBook
Dance With the One Who Brought You
Wednesday, December 28, 2022 Franklin Madison Financial institutions are pivoting to focus more time and money on existing consumer relationships to increase revenue.
White Paper
How to Build Awareness and Maximize ROI for Your Surcharge-Free ATM Networks and All Your Locations
Friday, November 11, 2022 Wave2, LLC This whitepaper will show you the critical factors and best practices that make the difference between an outstanding member experience and a marketing train wreck.
White Paper
Four Ways to Drive Cardholder Redemptions to Maximize Your Portfolio Revenue
Monday, October 3, 2022 Amplifi Loyalty Traditional cashback is a popular loyalty redemption option, but it can be expensive. Explore these four tips to drive cardholder redemptions towards cash-like alternatives that can also help your financial institution's bottom line grow.
Case Study
Credit and Debit Rewards Program Implementation
Tuesday, September 20, 2022 Amplifi Loyalty A credit union based in the Northern Midwest region of the United States implemented a credit/debit rewards program to meet their cardholder demands and generated a 30% increase in spend across their portfolios. Download this free case study to see how!
White Paper
Understanding What Drives Consumer Loyalty and Retention for Long-Term Success
Tuesday, September 13, 2022 Amplifi Loyalty Offering a cohesive and custom loyalty experience for your consumers can deliver earning and redemption options while also building loyalty to increase cardholder satisfaction and long-term engagement for goal achievement and organizational growth.
Research / Report
How Credit Unions Can Meet the Demand for Insurance
Tuesday, August 30, 2022 Franklin Madison Insurance is having a moment. Pin it on the pandemic, changing consumer preferences, and recognition that protection is critical to financial wellness. Learn how your credit union can meet the growing demand for insurance with customized member solutions.
Guide
How Can Credit Unions Improve Non-Interest Income in 2022?
Wednesday, March 16, 2022 Franklin Madison Fee-based income opportunities are quickly becoming a thing of the past. Learn what forward thinking credit unions are implementing to boost income in 2022 and beyond.
Guide
The Benefits of Adding Non-Interest Income Products to a Financial Institution’s Portfolio
Wednesday, December 1, 2021 Franklin Madison Learn how financial institutions can leverage non-interest income products to help expand their revenue stream in a climate where interest rates are low.
Case Study
Meet Consumers at Their Point of Need with Powerful New Technology
Friday, January 15, 2021 CuneXus Learn how to maximize your pre-approved loan redemption rates with targeted, personalized mobile marketing.
eBook
Market Smarter With Step-by-Step Guide to Harnessing Data
Thursday, December 10, 2020 Franklin Madison This comprehensive ebook reveals how to overcome the daunting task of ethically using consumer data to build a marketing strategy that gets results.
eBook
Harness The Power of Data
Friday, August 14, 2020 Franklin Madison This complimentary ebook explores how the digital transformation opens up new opportunity for omnichannel marketing.