How Much Value Is Provided by Your Rewards Credit Card?
Download this 2-page paper to learn how and why rewards credit card programs can create or destroy value for credit unions.
Credit unions are often surprised at how well or poorly their rewards credit card product performs. In this two-page paper Kohl Analytics presents examples of good and bad performance. More importantly, they uncover why these card programs perform the way they do.
Some points covered:
- Can interchange cover all rewards card costs?
- How does member behavior drive value?
- Why is it so important to understand employee costs?